Featured Project: Sperra

Sperra is at the forefront of the Blue Economy, focused on developing more efficient and less costly floating energy plants with their highly innovative, 3D-printing technology. The team’s gravity anchors for floating solar and wind and pumped hydro energy storage solutions use local, readily available materials built by local labor to provide a more efficient way to build clean energy in aquatic environments. CPM worked with the team to rename the company from RCAM Technologies to Sperra— combining the Latin roots for hope and earth in a single word that expresses the company’s passion and commitment to building a cleaner, brighter future. We created a fresh new logo design, redesigned the company website, and developed messaging and creative assets to demonstrate their move into the commercialization stage. New identity designs, videos, social media templates, collateral and event designs were also part of the mix. CPM continues to support Sperra with marketing counsel, content and digital marketing that communicates the power and potential of the Blue Economy.