To accelerate the large-scale transition to clean energy, smart energy resources must be easy to integrate into climate tech solutions must make it easy to integrate smart energy resources into new and existing real estate infrastructure. Catalyze’s software integration platform, REenergyze®, improves the pace and profitability of renewable energy deployment across large real estate portfolios by streamlining renewable energy project origination, development, construction, operations, and asset optimization.
CPM worked with Catalyze to develop a content marketing strategy that simplified and strengthened its product communications with clear, compelling messaging. After crafting this narrative, we went to work to demonstrate how the product works and why it’s essential for clean energy project developers. We developed original blogs and Linked In articles, created sales collateral and developed email marketing campaigns to nurture leads to sales. We then took a fresh look at their sustainability strategy to ensure it not only complied but surpassed the latest ESG standards for the CRE industry.
The result: ReEnergyze® recently received Top Product of the Year Award from Environment + Energy Leader and continues to grow its customer base among developers.
