Blog
Emerging Markets Ripe for Renewable Development
Why now is the time for US clean power groups to invest abroad. In the US, renewable energy, specifically solar power, may have ... read more
What’s that light at the end of the tunnel?
Ever since I got my first exposure to the solar industry working at Applied Materials -- where I learned that the same materials that ... read more
Why Go Solar Now?
As we head into another scorching summer in Texas, the temptation to go solar is only natural. Look outside: Our roofs are drenched in ... read more
How to Craft a Killer Message for Your Clean Energy Company
Every great comedian shares a common trait: a hyperactive sense of self-awareness. Chris Rock and Patton Oswalt have wildly different ... read more
What Solar Companies Can Learn about Branding from a SuperBowl Puppy
Watching the SuperBowl yesterday, it was impossible to ignore the mega brandstorm going on at commercial breaks. I live in a house of ... read more
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